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ELPIS
Policies · Dubai UAE

How we steward privacy, advertising, and engagement.

These policies detail how ELPIS collects and protects data, structures advertising, positions disclaimers, and sets the terms for working together.

Privacy Policy

Protecting the information you share with ELPIS

Last updated: May 2026. This Privacy Policy applies to all visitors, users, and clients of ELPIS Digital Marketing Agency (Dubai, UAE).

  1. 1. Introduction

    ELPIS Digital Marketing Agency ("we," "our," or "us") is committed to protecting the privacy and security of personal information collected from our website visitors, clients, and partners. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with our website, services, or marketing campaigns.

    By using our website or engaging with our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with these terms, please do not use our website or services.

  2. 2. Information we collect

    We collect several types of personal and non-personal information to provide, improve, and promote our services:

    • Personal Information: Includes your full name, job title, company name, phone number, email address, physical address, and other contact details. This information is primarily collected when you fill out inquiry forms, contact forms, job applications, or when you communicate with us directly via email, phone, or WhatsApp.
    • Business Information: Includes company name, industry, website URL, social media handles, business size, and other professional details relevant to our service delivery.
    • Usage Data: We use Google Analytics 4, Google Tag Manager, and similar tools to understand how visitors interact with our website. This data includes pages visited, time spent on pages, bounce rates, referral sources, device information, browser type, geographic location (approximate), and click patterns.
    • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance user experience, analyse traffic, and remember your preferences. This includes essential cookies for site functionality, analytical cookies for performance monitoring, and marketing cookies for retargeting purposes.
    • Communication Data: When you contact us via email, phone, or messaging platforms, we may record the content of your communications for service quality, training, and legal compliance purposes.

  3. 3. How we use your information

    We use the information we collect for the following purposes:

    • Service Delivery: To provide digital marketing services, web development, cloud management, video production, and other services you request from us.
    • Marketing Campaigns: As a digital marketing agency, we run social media marketing campaigns, paid advertising, and growth programmes for our clients. Data collected via landing pages is sent directly to the client's assigned email addresses to facilitate these campaigns and lead generation activities.
    • Website Analysis: Google Analytics 4 and Google Tag Manager help us analyse website traffic, understand visitor behaviour, identify popular content, and improve user experience. This allows us to evolve our website and services based on data-driven insights.
    • Communication: We use your contact information to communicate with you, respond to enquiries, provide service updates, send proposals, share project deliverables, and provide customer support.
    • Client Relationship Management: We maintain client records in our CRM systems to manage ongoing relationships, track project progress, and ensure seamless service delivery.
    • Legal Compliance: We may use your information to comply with legal obligations, enforce our terms and conditions, and protect our rights, property, and safety.
    • Business Development: We may use contact information for business development purposes, including sending newsletters, industry updates, and promotional materials, subject to your consent and applicable regulations.

  4. 4. Data storage and security

    We implement appropriate technical and organisational measures to protect your personal information:

    • Secure Storage: Data collected through our landing pages is typically sent directly to our clients and not stored on our servers for extended periods. When we do store data, we use secure cloud storage solutions with encryption at rest and in transit.
    • Access Controls: Access to personal information is restricted to authorised personnel who require it for legitimate business purposes. All employees undergo privacy training and are bound by confidentiality agreements.
    • Security Measures: We employ industry-standard security measures including firewalls, secure socket layer (SSL) encryption, regular security audits, intrusion detection systems, and vulnerability assessments.
    • Data Retention: We retain personal information only as long as necessary for the purposes outlined in this policy or as required by law. When no longer needed, we securely delete or anonymise the data.
    • Backup and Recovery: We maintain regular backups of critical data and have disaster recovery procedures in place to ensure data integrity and availability.

  5. 5. Use of pixels and social media tools

    We may deploy tracking pixels and cookies from third-party platforms:

    • Platform Pixels: We may implement pixels from TikTok, Snapchat, Facebook, Instagram, LinkedIn, Google Ads, and other advertising platforms. These pixels are used only on campaign-specific landing pages to track conversions, optimise ad performance, and build retargeting audiences.
    • Purpose: These tools help us measure the effectiveness of advertising campaigns, understand user behaviour, and deliver more relevant advertisements to target audiences.
    • Control: You can control cookie preferences through your browser settings. However, disabling cookies may affect the functionality of our website and the effectiveness of our marketing campaigns.
    • Third-Party Policies: The use of these pixels is subject to the privacy policies of the respective platforms. We encourage you to review their policies for detailed information about their data practices.

  6. 6. Sharing and disclosure of information

    We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following circumstances:

    • With Clients: Data collected for marketing campaigns is shared directly with our clients for whom the campaigns are conducted. This includes lead information collected through landing pages and campaign-specific forms.
    • Service Providers: We may share information with trusted third-party service providers who perform services on our behalf, such as hosting providers, email services, analytics platforms, and payment processors. These providers are contractually obligated to protect your information and use it only for the specified purposes.
    • Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred to the acquiring entity. We will notify you of any such transfer.
    • Legal Requirements: We may disclose information when required by law, court order, or government authority, or to protect our rights, property, or safety, or that of our users or others.
    • With Your Consent: We may share your information with third parties when you have given us explicit consent to do so.

  7. 7. Your rights and choices

    Under applicable data protection laws, you have the following rights regarding your personal information:

    • Access: You have the right to request a copy of the personal information we hold about you.
    • Correction: You have the right to request correction of inaccurate or incomplete information.
    • Deletion: You have the right to request deletion of your personal information, subject to certain legal exceptions.
    • Objection: You have the right to object to or restrict certain processing activities, particularly for marketing purposes.
    • Data Portability: You have the right to request transfer of your data to another organisation in a structured, commonly used format.
    • Withdraw Consent: Where we rely on consent for processing, you have the right to withdraw that consent at any time.

    To exercise these rights, please contact us at info@elpis.ae. We will respond to your request within 30 days of receipt, subject to legal requirements.

  8. 8. International data transfers

    ELPIS is based in the United Arab Emirates and may transfer your personal information to other countries for the purposes described in this policy. These transfers may include countries that do not have the same data protection laws as the UAE. When we transfer your information internationally, we ensure appropriate safeguards are in place to protect your data, including standard contractual clauses or other legally recognised mechanisms.

  9. 9. Children's privacy

    Our website and services are not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have inadvertently collected such information, we will take immediate steps to delete it. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

  10. 10. Changes to this policy

    We may update this Privacy Policy from time to time to reflect changes in our practices, applicable laws, or for other operational reasons. We will notify you of material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this policy periodically to stay informed about how we protect your information.

  11. 11. Contact us

    If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

    • Email: info@elpis.ae
    • Phone: +971 58 843 5007
    • Address: Dubai, United Arab Emirates

    We will respond to your enquiry within a reasonable timeframe, typically within 5 business days.

Advertisement Policy

Our advertising standards and practices

Last updated: May 2026. This policy governs all advertising activities conducted by ELPIS on behalf of our clients and for our own promotional purposes.

ELPIS adheres to ethical advertising practices across all platforms we manage. We ensure that all advertisements comply with platform policies, UAE regulations, and industry standards. This policy outlines our commitment to transparency, accuracy, and responsible advertising.

General principles

  • Integrity and honesty: All advertising content created by ELPIS is truthful, evidence-based, and non-deceptive. We do not make false claims, exaggerate benefits, or mislead audiences about products, services, or outcomes.
  • Compliance: All advertisements conform to applicable laws, regulations, and guidelines in the United Arab Emirates, including UAE Federal Law No. 5 of 2012 on Combating Cybercrimes, UAE Consumer Protection Law, and platform-specific policies from Facebook, Google, TikTok, Snapchat, Instagram, LinkedIn, and other advertising platforms.
  • Transparency: We clearly disclose sponsored content, paid partnerships, and affiliate relationships where required by law or platform guidelines. Our clients' advertisements are distinguishable from organic content.
  • Respect for audiences: We create advertising that respects cultural sensitivities, religious values, and social norms relevant to the UAE and broader Middle East region. We avoid content that could be considered offensive, inappropriate, or harmful.

Prohibited content

ELPIS does not create or manage advertising for the following types of content:

  • Illegal products or services: We do not accept advertising for prohibited or unlawful offerings, including illegal drugs, weapons, counterfeit goods, or services that violate UAE law.
  • Misleading or false content: Campaigns must not contain deceptive claims, false testimonials, manipulated before/after imagery, or inaccurate pricing information.
  • Discriminatory content: We do not create content that promotes discrimination based on race, ethnicity, religion, gender, age, disability, or any other protected characteristic.
  • Harmful content: We avoid content that promotes violence, self-harm, dangerous activities, or harmful health practices.
  • Privacy violations: We do not use personal data without consent for advertising purposes, and we respect user privacy rights across all platforms.

Industry-specific considerations

For clients in regulated industries such as healthcare, finance, real estate, and education, we ensure all advertising content complies with sector-specific regulations and obtains necessary approvals from relevant UAE authorities before deployment.

Approval and review

ELPIS reserves the right to refuse or remove any advertisement that does not align with this policy, without prior notice. All creative materials undergo internal review for accuracy, compliance, and brand appropriateness before submission to advertising platforms. We work closely with clients to ensure their advertising meets both regulatory requirements and brand standards.

Third-party advertising and sponsorships

All third-party advertising, sponsorships, or endorsements are clearly disclosed to maintain transparency with our audiences. When ELPIS engages in influencer marketing or paid partnerships, we ensure proper disclosure in accordance with UAE regulations and platform guidelines.

Contact

For questions regarding this Advertisement Policy or to report a concern about an advertisement managed by ELPIS, email info@elpis.ae.

Disclaimer

Limitations of liability and accuracy

Last updated: May 2026. This disclaimer governs your use of the ELPIS website and all information, services, and products provided through it.

General disclaimer

The information provided on this website is for general informational purposes only. While we strive to keep information accurate and up-to-date, we make no representations or warranties about the completeness, accuracy, reliability, suitability, or availability of the information, products, services, or related graphics contained on this website for any purpose.

Professional advice

Any reliance you place on such information is therefore strictly at your own risk. Information on this website does not constitute professional, legal, financial, or technical advice. You should consult qualified professionals in the relevant field before making decisions based on information obtained from this website. ELPIS is not liable for any actions taken or not taken based on the information provided.

External links

Through this website, you may be able to link to other websites that are not under the control of ELPIS. We have no control over the nature, content, and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them. ELPIS is not responsible for the content, privacy policies, or practices of any third-party websites or services.

Limitation of liability

ELPIS will not be liable for any loss or damage including, without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website. This includes but is not limited to:

  • Loss of business opportunities, revenue, or anticipated savings
  • Loss of data, software, or hardware
  • Damage to computer systems or networks
  • Viruses or other malicious software that may infect your computer equipment
  • Errors, mistakes, or inaccuracies in content
  • Interruption or cessation of website availability

Website availability

We strive to maintain the website and make it available 24/7. However, we do not guarantee that the website will always be available, timely, secure, or error-free. Access to the website may be suspended, restricted, or interrupted at any time for maintenance, updates, or other reasons without prior notice.

Changes to this disclaimer

We may update this disclaimer at any time. Changes take effect immediately upon posting; revisit this section periodically to stay informed. Your continued use of the website after changes constitutes acceptance of the revised disclaimer.

Contact

For questions about this disclaimer, contact info@elpis.ae.

Terms & Conditions

Terms of engagement and service

Last updated: May 2026. These Terms & Conditions govern your use of ELPIS services and website. By engaging with our services, you agree to be bound by these terms.

1. Acceptance of terms

By accessing or using our website and services, you agree to comply with and be bound by these Terms & Conditions. If you do not agree with any part of these terms, you must not use our website or services. We reserve the right to modify these terms at any time, and your continued use of our services after such modifications constitutes your acceptance of the updated terms.

2. Services

ELPIS provides digital marketing services, including but not limited to social media marketing, website development, branding, cloud management, video production, growth operations, and related consulting services. Services are subject to availability and our discretion. We reserve the right to modify, suspend, or discontinue any service at any time without prior notice.

3. Client responsibilities

Clients engaging ELPIS services agree to:

  • Provide accurate, complete, and timely information required for service delivery
  • Obtain all necessary permissions, licenses, and approvals for content and campaigns
  • Ensure that all materials provided to ELPIS do not infringe on third-party rights
  • Review and approve deliverables within specified timeframes
  • Make payments in accordance with agreed terms and schedules
  • Maintain appropriate security measures for any access credentials provided

4. User conduct

Users must not engage in unlawful activity, transmit defamatory or obscene material, violate applicable laws, or attempt to gain unauthorised access to our systems or networks. Any violation may result in immediate termination of services and potential legal action.

5. Intellectual property

All website content—including text, graphics, logos, images, software, and code—is owned by ELPIS and protected by copyright, trademark, and other intellectual property laws. Unauthorised use, reproduction, or distribution may result in legal action. Upon full payment, clients receive a license to use deliverables created specifically for their use, subject to the terms of their service agreement.

6. Payment terms

Services must be paid in advance unless otherwise agreed in writing. Payments can be made via our CRM using debit/credit cards or direct bank transfers. Late payments may incur interest charges and may result in suspension of services. All prices are quoted in AED unless otherwise specified and are exclusive of applicable taxes.

7. Termination

We may terminate or suspend access to services immediately, without notice, if you breach these Terms, engage in fraudulent activity, or for any other reason at our sole discretion. Clients may terminate services with written notice subject to the terms of their service agreement, including any applicable cancellation fees or minimum commitment periods.

8. Limitation of liability

ELPIS is not liable for indirect, incidental, special, consequential, or punitive damages arising from the use or inability to use our services, or from unauthorised access to our systems. Our total liability is limited to the amount paid for the specific service giving rise to the claim.

9. Indemnification

You agree to indemnify and hold ELPIS harmless from any claims, damages, or expenses arising from your use of our services, your violation of these terms, or your infringement of any third-party rights.

10. Governing law

These Terms are governed by the laws of the United Arab Emirates, without regard to conflict of law provisions. Any disputes shall be resolved in the courts of Dubai, UAE.

11. Changes to the Terms

We may modify these Terms at any time. Continued use of our services after changes constitutes acceptance of the revised Terms. Material changes will be communicated via email or prominent website notice.

12. Contact

Questions about these Terms should be directed to info@elpis.ae.